Sun, 08.09.2024 14:10-14:50 Central European Time (CET)
We will look at what it takes to deliver some of the most ambitious and highest-impact campaigns in the world. This year, Animal Rising conducted the largest farm investigation in UK history, exposing 45 farms at once, all certified by the world's oldest and biggest animal charity – the RSPCA. Animal Rising is an ecosystem of projects that include Animal Rising, Plant-Based Universities, Plant-Based Councils, and Vegans Support the Farmers, all building towards transformative change. The hope is that people will come away inspired, full of ideas, and grasp of some of the key components required to design and deliver campaigns that have a chance of changing the world.