When Liz moved to a small Canadian rural township and started a chicken sanctuary there, she quickly realized that almost everything she thought she knew about communicating with politicians about farmed animals was wrong. This presentation will focus on aligning a non-speciesist approach with framing that will break down walls and position our movement as providing much-needed insight into animal issues. Liz will focus on Secondhand Stories' success in lobbying municipal officials against backyard chicken programs and share her step-by-step process on how you can replicate this success.